Northam businesswoman named state president of Australian Funeral Directors Association

A prominent Northam businesswoman has been elected as the state president of the Australian Funeral Directors Association (AFDA).

Purslowe Tinetti Funerals owner and operator Dianne Tinetti made history last week when her and her team formed the first-ever all-female executive for the association in Australia.

The AFDA, which has been operating since 1935, is a national funeral service organisation focusing on optimising the funeral experience.

After already serving eight years on the council of the Western Australian division, Mrs Tinetti will now serve a two-year term in the top position.

Presented the highest honour by AFDA national president and executive Andrew Pinder, Mrs Tinetti said she was extremely honoured to be given the opportunity to assume the prestigious role for the next 24 months.

"Being president will involve many more meetings in Perth and interstate," she said.

"However, I am determined to maintain my other commitments in the community such as with the Chamber of Commerce, Women In Business, fundraising for the Cancer Council and my most important role as a wife, mother and very busy grandmother."

Working as a funeral arranger since 1993, Mrs Tinetti, alongside husband Rob, has owned and operated Purslowe Tinetti Funerals in Northam since 2005.

The couple, with the help of their family, managed the Northam branch from 1993 under three different owners until 2005 when they purchased it and re-branded it as Purslowe Tinetti Funerals.

The AFDA said its objective was to ensure the quality delivery of service by enhancing and promoting professional funeral standards.

Members are bound by a strict Code of Ethics and Code of Professional Conduct designed to meet both community needs and expectations in all aspects of service delivery.

Purslowe Tinetti Funerals is based at 264 Fitzgerald Street in Northam and the team can be contacted on 9622 1411.